Sweden is once again at the forefront of preparedness, this time with a focus on businesses. According to Elisabeth Braw, a senior fellow at the Atlantic Council, informing companies of potential threats and how to prepare is becoming increasingly important in today's geopolitical landscape.
In 2018, Sweden made headlines with its "In Case of Crisis or War" leaflet, which was sent to all households in the country. This initiative has since inspired a trend across Europe. Now, Sweden is taking it a step further with a preparedness leaflet specifically designed for businesses.
Informing companies about threats that could harm them, and how they can prepare, makes perfect sense.
As a regular columnist for POLITICO and author of the award-winning "Goodbye Globalization", Elisabeth Braw notes that Sweden's proactive approach to preparedness is a model for other countries to follow.
Author's summary: Sweden leads in business preparedness.